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About this virtual workshop

In this session, Langdon Morris will present a series of fascinating case studies that explain how Design Thinking has produced immense benefits in the real world for public and private sector organizations. He will also present a set of very useful design thinking tools, and cover a few bits of important theory as well.

The cases he will present include:

  • Saving 200,000 + Lives with Design Thinking
  • The Billion Dollar Diaper
  • Creating a New Market for Hot Water
  • How Uber Eliminates Friction
  • The Billion Dollar Box

Tools to be introduced include:

  • The Design Thinking framework
  • The Value Ladder
  • TRIZ
  • 48 Research methods
  • Core and Edge Mindset
  • Friction vs Frictionless
  • Mapping

This is a ridiculous amount of content to cover in a little over an hour, so you can be sure that it will be a fast moving session.

Participants will have the option to download a set of worksheets corresponding to these tools in advance of the session, which will help them turn the concepts present into immediately useful insights for their own organizations.

The materials to be presented are all taken from Langdon’s online innovation course, Innovation Mastery, consisting of more than 110 segments, totaling more than 25 hours of great content. Participants will have the option to buy the Innovation Mastery course at a 50% discount.



Speaker: Langdon Morris is an award-winning innovator and world-renowned innovation consultant, best-selling author, and acclaimed keynote speaker.

He is Senior Partner at InnovationLabs LLC, where he leads the firm’s global innovation consulting practice with a wonderful variety of clients in business, government, and non-profits.

Recent clients include Accor, Airbus, Bayer, France Telecom/Orange, ING, Ingersoll-Rand, Kaiser Pemanente, Leidos, L’Oreal, National Board of Medical Examiners, Stanford Health Care, Total Oil, UNICEF, US Navy, US Coast Guard, and many others. The breakthrough project he led for the UNICEF Polio Eradication effort was honored as a finalist in the Innovation Leader Impact Awards for 2018.

He is recognized as one the world’s leading thinkers and consultants on innovation, and his original and ground-breaking work has been adopted by corporations and universities on every continent. He has created the Innovation Mastery Course, the world’s most complete online education program in innovation.

Other Affiliations:

  • Director of Innovation Academy, a world-renowned innovation training group.
  • Founding partner of FutureLab Consulting, a strategy and technology firm that offers advanced blockchain solutions for global enterprises.
  • Co-Chair of the Innovation Council at RedTeam Engineering.
  • Member of the USA Technical Advisory Group (TAG) for ISO 56000, the new global standard for innovation management now under development.
  • Formerly (2017-2018) Innovation Coordinator at SUNY’s Fashion Institute of Technology in New York.
  • Formerly Senior Practice Scholar at the Ackoff Center of the University of Pennsylvania.
  • Formerly Senior Fellow, Economic Opportunities Program of the Aspen Institute.
  • Formerly Board member of the prestigious International Association of Innovation Professionals, and Chair of its Annual Conference, Innova-Con.
  • Formerly Associate Editor of the International Journal of Innovation Science.

Langdon is author or co-author of ten acclaimed books on Innovation and Strategy, with editions in Chinese (traditional and simplified), Japanese, Korean, and French, and Editor of the five volumes in the NASA/Aerospace Technology Working Group series of space technology and commerce.

Host: Dr. Andrew Maxwell is the Bergeron Chair in Technology Entrepreneurship at the Lassonde School of Engineering, York University (Toronto) & Founder of Disruptive innovation Hub (DIH). Andrew combines practical experience, (20 years in technology multinationals; co-founding four technology startups), economic development activities (founded the University of Toronto’s Exceler@tor incubator, helped seventy startups obtain seed funding) and academic excellence (teaching technology entrepreneurship at University of Waterloo, technology Commercialization at Rotman). He completed his Heizer Award Winning Ph.D. in Business Angel Decision Making at the University of Waterloo, and subsequently launched VentureStart an online course for technology entrepreneurs (funded by FedDev, and delivered by the Canadian Innovation Centre (Waterloo)). Maxwell’s work experience includes founding four technology companies and working in two technology multinationals. He has an MBA from the London Business School and a B.Sc. in Electrical Engineering from Imperial College London.


About Disruptive Innovation Hub(DIH)

Please visit our website : https://www.disruptiveinnovation.io


How to join the webinar:(please click on the following link)


Meeting ID: 918 6136 9851

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+17789072071,,91861369851# Canada

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