With a sharp focus on investing in companies with a strong network effect as their defensibility, Eva has created the ASSET framework that many entrepreneurs and accelerators have adopted in their developing business strategies. She is regarded as an expert in this area. Eva is also involved in many incubators and accelerators, such as Creative Destruction Lab at Rotman School of Management, University of Toronto’s Entrepreneurship Hatchery, Ryerson’s DMZ, University of Waterloo’s Velocity and Techstars. She also serves on the board of Branksome Hall and a number of startup companies.
Ms. Lau has a bachelor’s degree in Industrial Engineering from the University of Toronto and an MBA from the Schulich School of Business at York University.
ABOUT THE ERNEST C. MERCIER LECTURE IN ENTREPRENEURIAL SCIENCE
To inspire and empower future generations of students at York with a sense of the possible, Ernest Mercier’s wife, Dr. Eileen Mercier, a York graduate (MBA ’77, Hon LLD ‘10), established the lecture series in her late husband’s name. Bridging the worlds of business and commerce with the intensive research world of science, the series will present an entrepreneur and renowned scientist who has used his/her own science education as a springboard to other enterprises.
“Ernest believed that the benefits of discipline and analytical thinking, which his engineering education provided, were basic to understanding the cause-and-effect laws of business,” says Dr. Mercier. “This lectureship will hopefully inspire others to use their education in similarly unique ways.”